I heard a real estate agent in my office earlier today say, I just want to know everything already. I want this learning curve to be over. To which I said, you’re in the wrong business. Which is actually the coolest thing about this business is because you’re always learning.
If you’re like me, your ambition is always outpacing your ability and just about the time you have a black belt in something, you’ve got to take it off and put on a white belt. And that’s okay. Which is why at the Worley Real Estate Network, we’re so enthusiastic about creating an environment where it’s not our responsibility to make you succeed, but the environment will both irritate you and inspire you until you succeed.
You’ll be inspired by all of the knowledge and all of the collaboration that occurs and you’ll also be irritated because you’ll see people around you investing in real estate and you know you can do the same. In fact, this is a place where thousands of people have come to increase their financial wealth through real estate and real state education. That’s what we do. We serve our clients at the very highest level and there’s a process that can be trained. It is an apprenticeship process. If I could imagine a hammer and an anvil and the clang, clang, clang, that’s what happens to human beings when they enter the worldly real estate arena.
We do our best to help grow people and to help people become first world class agents and then investor friendly agents and then investor agents and then team leads and then investors themselves, and quite possibly even real estate developers, which has been our journey.
I wanted to share with you guys the opportunity to come alongside me at some of the earlier stages in my career. I’ve had the great privilege to interview lots of people and extract some nuggets from the things that they’ve done, but I wanted an opportunity to share with you some of the things, the challenges that I’ve overcome, because I think they’re significant, especially if you’re a real estate agent or you’re an entrepreneur, or you’re investor, or you’re somebody that just wants to get the most out of life.
I want to start adding some additional episodes in the future, where I can talk about more of the ways that God has shown up in my business. I want to create a new channel, a new format. I’m going to be calling it Eye Of The Shepherd, which will be detailing the journey from shepherd ship to kingship. I’m also going to be creating some curriculum around that. And moving forward, I’m also going to give some people the microphone. You’re going to see Cocktails and Dreams become more of a fun forum, and deeper conversations that I want to have with people as it pertains to leadership or the way God shows up in their life.
Get ready season three of Cocktails and Dreams, because we’re going to shake things up a little bit for you and we want to hear from you more. We want to know the topics that you want to hear about. If you have ideas or if you know somebody that just needs to be pushed out there who is just living a great life because they’re enjoying the journey, regardless of what life is throwing at them, then we want to know them. And we want to know you.
So get ready for this weird episode of cocktails and dreams where I get interviewed by Brian the cartoon. Stay tuned.
For Video versions of podcast:
https://youtube.com/@worleyrealestatenetwork
Connect with Jeramie and our business
https://www.linkedin.com/company/worleyrealestatenetwork
Copy of Jeramie’s Book, Workbook or Audiobook
https://worleyconsulting.textretailer.com/qc/tlkA3RcG9W
Link to our website
https://worleyrealestatenetwork.com
For a free trial to the best investment grade Short Term Rental Data tool for locating the best deals out there and to help Investors and Agents achieve mastery in their real estate business:
https://vrolio.typeform.com/cocktailndreams
—
Listen to the podcast here
Jeramie Worley | In His Own Words
I heard a real estate agent in my office earlier say, “I want to know everything already. I want this learning curve to be over,” to which I said, “You’re in the wrong business.” The coolest thing about this business is that you’re always learning. If you’re like me, your ambition is always outpacing your ability, and just about the time you have a black belt in something, you have to take it off and put on a white belt, and that’s okay.
This is why at the Worley Real Estate Network, we’re enthusiastic about creating an environment where it’s not our responsibility to make you succeed, but the environment will both irritate you and inspire you until you succeed. This is a place where thousands of people have come to increase their financial wealth through real estate and real estate education.
That’s what we do. We serve our clients at the very highest level and there’s a process that can be trained. It is an apprenticeship process. If I could imagine a hammer, an anvil, and the clang, clang, clang, that’s what happens to human beings when they enter the Worley Real Estate arena. We do our best to help grow people and to help people become first, world-class agents, then investor-friendly agents, then investor agents, then team leads, and then investors themselves and quite possibly even real estate developers. Come alongside me at some of the earlier stages of my career.
I’ve had the great privilege to interview lots of people and extract some nuggets from the things that they’ve done, but I wanted an opportunity to share with you some of the things and challenges that I’ve overcome because I think they’re significant, especially if you’re a real estate agent, an entrepreneur, an investor, or you’re somebody who just wants to get the most out of life.
That’s what this show is and because of that, I want to start adding some additional episodes in the future where I can talk about more of the ways that God has shown up in my business. I want to create a new channel and a new format. I’m going to be calling it “I, The Shepherd” which will be detailing the journey from shepherdship to kingship.
I’m also going to be creating some curriculum around that. Moving forward, I’m also going to give some people the microphone. Cocktails and Dreams, you’re going to see, is going to become more of a fun forum, and then some of the deeper conversations that I want to have with people as it pertains to leadership or the way God shows up in their lives. We’re going to see those showing up on a little bit of different channels.
Get ready for Season 3 of Cocktails and Dreams. We’re going to shake things up a little bit for you and we want to hear from you more. We want to hear some of the topics that you would like to hear about. If you have ideas or if you know somebody who needs to be pushed out there and who is living a great life because they’re enjoying the journey regardless of what life is throwing at them, then we want to know them and we want to know you. Get ready for this weird episode of Cocktails and Dreams where I get interviewed by Brian the cartoon.
I’ve never done a show with a cartoon before. Who are you looking at? Your pupils are gigantic.
I checked my settings. This is how I am. I’m sorry.
I’m okay with it.
Okay, then we’ll stick with this cartoon me when we do this interview.
It’s a little weird.
It is weird, but this is going to be a weird episode.
It’s somehow refreshing. Maybe even better.
First of all, what we can say about who I am is I’m the recluse who hides in his home office and does video, editing, and graphic work for Jeramie Worley for Worley Real Estate Network.
Sounds exciting.
It sounds super exciting and I drink a lot of coffee.
To pay homage to Cocktails and Dreams, I brought something special. It’s a bottle of Jameson Black Barrel, triple-distilled Irish whiskey. I don’t Irish whiskey and I generally don’t drink Jameson.
There you go. We’re going to get canceled. Good job. Hold that. Pulled that up again.
Am I not allowed to show this on the show?
I don’t know. We’ll find out, but I love it. I think it looks good.
This is not an endorsement.
It’s not an endorsement. Jeramie, I’ve known you now for 25 years or 20 years at least. That’s how old you are.
You and I played opposite each other in the play that I wrote for the community theater.
We didn’t play opposite anything. You directed a show and somebody ended up quitting at the last minute, You had to go in and do the part.
We hired a guy to play the main part because what I wanted to do as an author is I wanted to hire a director and cast, sit back, and see how it worked. The guy who jumped in and played the main character quit three days before the show was supposed to go on. I had to jump in and do it. Everybody said, “You do it. It’ll be easy. You wrote it.”
It wasn’t.
Write 200 pages of something and put it under your bed for two years and then try to remember what you wrote.
You’ve spent the last three weeks telling everybody what to do. You didn’t have to get on stage and do anything at that point, then right before the performance, it was like, “Get on stage.”
It was nerve-wracking.
Salon Selectives was the name of it.
We ended up going with Salon Selectives.
The reason why I’m incognito is nothing nefarious. I don’t have as much guts as all of the other people that you put on these shows and stuff. I’ll tell you honestly. I grew up with you in Branson. I also remember a period when you were out in LA seeking your dreams. I remember when you started your family and you brought them back to Branson because that’s where you wanted to raise them.
I’ve watched you from day one of this real estate journey as it would be, but I’ve also known you before as a performer, as an actor, as a writer, and as a great creator of content. Something else that we’ve done though that some people don’t know is we wrote a comic book series together. It almost ended, not our friendship, but it almost ended our lives because it’s a frustrating process to be creators together.
We should tell that story sometime. That was a 200-page graphic novel that we created and we put out there into the world. I think it’s still a beautiful story. I’d love to get a Netflix series out of that.
The reason why I bring it up is because you are the kind of person who says, “If you want to achieve something, you have to start putting one foot in front of the other.” There is nothing for anybody that sits there on their butt and says, “I wish this would happen to me.” or “I wish this for me.” We’re going to talk about prayer. We’re going to talk about faith. We’re going to talk about a lot of things, but putting one foot in front of the other after you ask is your special talent that a lot of people don’t realize.
It’s making a decision and being too embarrassed at the repercussions of failure. I can’t walk backward. I have to walk forward. You learn to figure out the way.
Real Estate
Let’s talk about failure. Let’s talk about 2007 or 2008. You came back from California with your new family and you’d gotten your real estate license.
I didn’t come back in a super great state. If I’m being honest, it was a massive shift in my overall identity because up until this point, I was a performer. I was on a ten-year business plan. I didn’t know it was a ten-year business plan. The entertainment world is a ten-year business plan. I had put together a two-year business plan.
I hit all my goals in that two-year business plan. I had an agent by this time. I had a manager by this time. I had an independent film and I had done a significant commercial on a major network at this time. I was working towards those classes to get into Saturday Night Live. I had made it into the Grounding School and made it through all the advanced classes, which is very difficult to do.
I got to the point where I ran out of money. There was a two-year waiting list for the next class, and the market has started to shift. During that time when I was working a sales gig, I stumbled into real estate financing at that point in my career and I was nailing it. I loved the sales aspect of it. I loved putting on a character.
It was perfect for me at that time because the biggest issue for me at that time in my life was that I was a slow-talking Midwesterner who had a bohemian brain. I don’t have the analytical brain of a CPA. I’m reading this 24-inch long rate sheet in 3, 4, and 1-point font and trying to add fractions of a percent of an interest rate based on the criteria that someone is telling me as fast as possible.
Is it a condo? Is it a high rise? What’s the credit score of the person? How much reserve do they have? Do they have six months reserve or two months reserves? Each thing dings a credit score. You got to add and give a rate to these people that you could stand behind. These people are going to make $35,000. These mortgage brokers are making $35,000 a pop on these things. I’m the slow-talking Midwesterner who wasn’t getting to the point fast enough for these people.
The only way for me to succeed in that sales career was to put on a character. People would hang up on me left and right. Their rejection was horrible. I do not do good with rejection at all. Even today, it’s bad. I’ve been through the worst rejection therapy recently. It’s awful. I had to put on a character, almost in a sociopathic way. I put on a character to be able to talk to these people so that when they would hang up on me, I’d pick up on the phone and I’d say, “Babe. I wasn’t done talking to you yet.”
This is LA. This is Southern California. The Midwestern thing, for people who didn’t know, is fish out of water in Southern California. Everybody talks about the West Coast being laid back and stuff but when you’re in the real estate business in Southern California, it’s crazy fast. I don’t even know how to equate it to anything around here.
There’s nothing like anything around here. My clients were all over the country, but most of them were in LA. Most of them gave a crap. We had to win them over and we did. You won them over by being aggressive and getting to know them by having a good personality. Your personality was the key to unlocking business. When I moved back with my daughter, you were right.
Your personality is key to unlocking business in real estate. Share on XDid you bring Kelly too? Not just your daughter.
I brought Kelly back too. We brought our daughter back. We moved out to California with nothing and we moved back with nothing, except for an extra person. I had moved out. I had financed my creative endeavors by flipping two properties in my early 20s while I was working for Silver Dollar City, making minimum wage. I was working all day in a 100-degree heat, dressed up in 1800 garb. I flipped one home in six months and made what I made all year working for Silver Dollar City.
I did that again and moved out to California with a huge chunk of money and moved back with nothing. I spent it all on gas, groceries, and rent. I came back with my daughter because I wanted her to be raised near her family because family is one of my greatest values. We moved back and it was sad because my sales career was doing well.
I was the first salesman in my training class to hit that $5 million mark where they give you an assistant. I was the first one to get an assistant. I was the only assistant. The guy who I was working for got in a massive car accident, so I inherited his $60 million pipeline as an underqualified person. I managed it and grew it. I’m well equipped for things I have no idea how to do. I don’t know why, except for maybe it’s the pioneer. If I had to describe myself as something, it’d be that I’m a pioneer.
I love learning new things but then once I learn it, I get bored of it pretty easily, like flipping houses, being a real estate agent, and being a real estate broker. I keep wanting to grow and scale because I’m on a quest for the best real estate knowledge. I didn’t know that I was on the quest for real estate knowledge. I was on the quest for a greater return on my time, and real estate gave me that. Every time I dug that vein, I found more and more gold.
I’m going to slap you down for a minute. You were humbled.
I’m getting slapped down by a cartoon here.
I believe all the things that you’re saying but coming back to Branson, Missouri after Southern California, you were humbled. It wasn’t that you were rejected because you were on a path to what you wanted to accomplish, but you didn’t have the extra three years to wait around for that to happen.
You had a baby girl and a wife. You were like, “I’m going back to Branson, Missouri to raise my kids. I can’t keep putting them through this in Southern California.” Even though you were doing well, it wasn’t going to get you where you needed to go as far as being able to raise your family. You came back to Branson a little bit defeated. Wouldn’t you say that would be accurate?
I started my real estate career at the worst possible time in my emotional journey. I was depressed.
That brings us to 2007 and 2008.
I got my real estate license in 2006 while I was mourning the loss of this entertainer identity. I was putting on a new identity, a real estate guy. I still have that identity now. At that time, I was in learning mode and I spent eighteen months. I got my license in December 2006 and the market was hot then. It was rolling. I was trying to do loans, and I was doing real estate.
Describe Branson, Missouri at that time when the market was hot, 2006 going into 2007.
There have been no new condos built in Branson at that time since the ‘90s. The ‘90s was this silent economic boom. It is the legacy of Branson, Missouri to boom. We all know the story. Harold Bell Wright wrote the story, The Shepherd of the Hills, and that was Branson’s first boom. The next boom was the 60 Minutes story in the ‘80s. It was, “This is America’s best-kept secret.” and then it exploded. That’s where all the condos came from in the ‘90s. Nothing new had been built. Branson had become a large retirement destination for people. People were coming here and buying up second homes like crazy and there was no inventory.
Seven to eight million people a year are showing up in a town that has a population of, at the time, 3,200 people. Just to give context for people out there who aren’t from Branson. If you think of a town in your city that has 3,200 people, that is a small town. Seven to eight million people are pulling into town, staying in hotels, going to music shows, and going to attractions. Jeramie Worley comes back with his wife and his baby daughter, sets up shop, or starts getting into the real estate game at that moment in 2007.
I didn’t have the money to buy a house when I moved back. I think I got the last 80-20 loans that they ever issued on the market. That’s where you get an 80% first loan and a 20% second loan. My first loan was at 7%. My second loan was at 12%. I did a 100% loan and the goal was to do nightly rentals on those, except I didn’t realize that you couldn’t do nightly rentals on those when I bought it.
That suck because then I had to go and do long-term rentals on it until I figured out a few years later that I could do nightly rentals on it. When I asked the HOA if I could do nightly rentals on it, they said no, and then there were other people doing nightly rentals out there. The whole time, I was in judgment of them like, “They’re doing it wrong. They shouldn’t be doing it. Look at those people. They’re not rule followers.”
Nightly Rental
Where did the term nightly rental come from in your life? Did you see that in the Southern California market or was that something you were discovering in Branson?
I have no idea, Brian. All I know is that I knew I was supposed to do nightly rentals when I moved back to Branson. Kelly and I both knew it. We looked at each other and I didn’t know anything about it.
Here’s the thing. The reason why I bring it up is, in 2007, I’m going to go on a limb and say that the term vacation rental or nightly rental, I know that it did exist in the country. As far as Branson goes, the only thing I could equate it to would be a bed and breakfast down in Eureka Springs
Nightly rentals existed, but the term vacation rental didn’t exist. Nightly rentals for the most part were managed by on-site property managers who charged a 50% management fee because there was no internet to speak of. There were these operated resorts, whether family-operated or corporation-operated, and people would come back year after year to the same resorts or they would look up where to stay.
The on-site property management company would advertise you’d stay there as an owner. You could only stay in your property two weeks out of the year, and you would pay a 50% management fee plus fees to these on-site management companies that would gouge people. When the vacation rental world became available and VRBO, which was a small, Mom and Pop website at that time, hit the market, people for the first time had the freedom to move away from these horrible management fees.
They could finally buy a property and communicate with other people who wanted to stay in it. At that time, it was our vacation home. It was my privilege to be able to share this home with you. The guests say, “Thank you very much for letting me stay in your home.” Of course, now it’s been commoditized and the “Customer is always right” thing. OTAs like AirDNA have become very traveler-centric and guest-centric, which makes me want to vomit.
Let me back you up a little bit. The nightly rental market, would you say that Branson, Missouri’s nightly rental or vacation rental market springboarded off of that crazy condominium boom that we had in Branson in the ‘90s?
Yes, but nightly rentals took off in the Branson area due to developers finding pathways for individual real estate investors to buy their products at preconstruction prices. This is getting in the weeds a little bit, but it’s very historical to Branson and a lot of other second-home destinations. Developers in second-home destinations would contract with real estate gurus. In this case, a guy’s name was Marshall Reddick. A lot of people have heard of him. He’s a developer in Branson.
I thought you said we weren’t going to say any names on this show.
Did I? No. There are names I don’t want you to say.
Marshall Reddick. I don’t recognize that name.
Marshall Redick is a real estate guru who helped a lot of investors make a lot of money. What had happened was some unscrupulous real estate developers built inventory in Branson, lots of inventory. What they did is they sold it to investors on large presentations. They would hire somebody who would travel to California and give a presentation, and that presentation would be, “Look how much money you could make off of these nightly rentals in Branson. By the way, we’re going to manage it for you.: People are like, “Yes. Passive income. Here you go. $100,000.”
They’re and they’re making 50% per night on those nightly rentals.
Not so much. They were charging a reasonable fee. They were making their money off of the development sales. The management company was never designed to succeed and that’s what the big problem was. The management company wasn’t scaled. What happened was that they could only manage a certain number of properties but they continued to sell to other investors.
What they had to do to the old investors that they sold two years ago is go back to them and say, “Do you know what? We’re not going to manage these anymore. Here you go. You can manage it yourself.” All the new people were like, “We’re going to manage your property.” It was the same spiel and schtick every year.
This might be in the weeds, but this is very interesting stuff that you’re talking about right now.
This all happened right around ‘07 and ‘08. What happened was is all the people who had bought that inventory let it go. They were busy professionals. These are people who were at seminars ready to invest in real estate for passive income. Now, all of a sudden, somebody hands it back to them and says, “You have to manage this.” Airbnb didn’t exist at that time and nobody had heard of VRBO.
They let them go back to the bank. I was one of the first people on the scene to realize that this should not be happening. There’s no way in hell a short-term rental should ever go into foreclosure because the traveler’s need for this type of inventory is very high. I was able to stop a few people at that time from going into foreclosure.
I was like, “Trust me. Buy $14,000 worth of furniture and put your property on this platform, take some photos.” I helped a lot of people avoid foreclosure in 2008 and 2009 by telling them to do that. At this time, I was just learning. I was reading books. There were only two books written on short-term rentals.
I was the guy who wrote the third book. There were only two books written and there was no platform for it. When I’m selling short-term rentals, I have to lie to people and people have heard this before but I had to tell them that the property only did $25,000 a year instead of $35,000 a year because they didn’t believe how much money you could make off of these things.
This is 2007, going into 2008. What happened in 2008?
In 2008, the market crashed completely. I’d only closed four deals that year. I had taken on a part-time job working at a timeshare company because it was the only place that would hire somebody if they had a third eye growing out of their forehead. They’ll hire anybody. I went in there and I made my minimum wage working there.
Kelly had taken on a part-time job and we both lost our jobs. We got laid off from our jobs and all I had was my real estate career. I had only closed four deals in 2008. I’d made $12,000 that year. I had this Bank of America credit card that I took out and I forgot the interest rate. I put everything that I couldn’t afford on that credit card and it took me three years to pay off.
I called that 2008. It wasn’t fun. During that time, there was a new development that was nightly rental approved in Branson. It was called Branson Canyon. I made a deal with the developers at that time because they had a problem. The problem that those developers had was that the business model between a developer and a real estate agent was not the same and they’re still not the same to this day.
Let me ask you a question about Branson Canyon. Before they hired you, did they have the same business plan a year or two before that and set this thing of overselling inventory?
No. They had an idea to approve individual detached condos for nightly rental. Homes for rent by owner, which was cool because you got a little bit of yard, you got a deck, and you got some privacy. It feels different than a condo. You don’t have people walking up and down all over. You don’t have towels hanging off a balcony. The home was different.
Branson Canyon was a beautiful development. It was a small footprint high-end scaled home.
It’s very interesting how the trajectory of the development like Branson Canyon has completely changed because it went from being the only girl on the block to being the girl nobody wanted to be the girl people want now again.
When you came into it, it was in between the new girl on the block and the girl that nobody wanted because the market was crashing. It’s still. We’re into 2008 and people aren’t buying 5 or 6-bedroom, 3-level homes at that moment.
Nobody knew who the girl was or how beautiful she was when I took over. I was the guy who was the advocate for the girl.
This sounds very misogynistic. We need to get off the girl. I get what you’re saying though. Branson Canyon, at that time, was a 3 or 4-phase development. I think you guys were on to phase two at that point.
We were still in phase one.
Phase one, but it had a beautiful setting, a wonderful pool, it had a clubhouse, and then it was surrounded by probably 20 or 30 very well-developed houses.
It was the first place where you could get anywhere from a 2 to 6-bedroom home where you could have a little bit of a yard, where you had a maintenance-free product, but it was a home. You had a home but it was maintenance free. You had a high-speed Internet. You had an outdoor pool in the clubhouse to be able to rent for small family gatherings, which was perfect for people renting 1 or 2 homes in the area. We discovered during that time that the two-bedroom homes didn’t make as much money on the vacation rental and the more bedrooms were the name of the game. We went from selling 2 to 9-bedroom properties in a year and a half.
How did that happen in the crash of a market because you were selling the vacation rental market at that point? You weren’t selling investors into buying these houses. You were selling them on how bulletproof the vacation rental market was in Branson at that time. Correct?
No. I was under pressure from the developers to sell as many homes as I possibly could.
Through that, you developed this understanding of what was sellable versus trying to sell a 5 or 6-bedroom home to even an investor at that point.
People didn’t understand the power of short-term rental then and I was an unknown voice passionately shouting in the dark. BiggerPockets didn’t exist. I didn’t find BiggerPockets. They didn’t find me. They found other people. Those people went on to pseudo-stardom in that world. I’ve been a low-key OG in this industry for a long time.
I learned the hard way how to sell these things. I went and trained investors for free because I needed the real estate commission. I went in and bought these myself. I eventually learned how to buy real estate with no money and to make deals. The developers liked me, so they gave me a big discount on the stuff that I wanted to buy. That’s how I started earning equity. I went into business with family members and started my short-term rental journey that way.
Let’s pin that because that’s important. I think a major transition happened in your life at that moment. I hate to use the word salesperson, but you understood what you were telling investors and how valuable it was, and you saw people succeeding in that market. You did go all in even with your extended family to get a vacation rental property.
I saw people in their late 40s and early 50s, stumbling on a real estate asset class that was poised to earn them a lot of money. I watched them invest in real estate over and over again until it irritated me to the point that I could do it. I was in my early 30s.
First Investment Property
I’m sorry to interrupt you, but I need people to understand where you’re at in your life at that moment. When you guys took out that loan and bought that first investment property, it wasn’t an easy decision for you guys to make, was it?
No. The first time I did it, I didn’t even take out a loan. I took out a loan, but I didn’t use my own money. I kept hearing people say at seminars, “You don’t need your own money to invest in real estate.” This doesn’t make sense to me. People kept saying it and laughing. I’m like, “Tell me how to do this,” and nobody would, so I decided to do it.
I made an offer on a two-bedroom, two-bath condo. It was $52,000 for this condo. I called up my grandpa and I said, “Can you give me a 20% loan?” What’s 20% of $52,000? $10,400. I asked my grandpa for a 20% down payment and put it in the bank for $10,400. I said, “I’ll pay you 6% on that. How do you want your payments?” He said, “Monthly.” I said, “Great.” It was $59 a month that I had to pay him on that loan.
I told him that I’d pay him all back in two years with a balloon payment. I went to the bank and I said, “I have a down payment over here.” They said, “Great. We’ll give you 80%.” They gave me the rest at 6% and 5.5%. I borrowed all that money, and then I went and got a Lowe’s credit card. I put all the countertops, all the repairs, paint, and everything on that. For any contractors, I paid with a credit card. I used none of my own money. My cashflow that year at the end of the year was $6,000. I made $6,000 on zero of my own dollars. That was an infinite return. I realized that this is just math. I’m trying to be creative here.
Where are you and Kelly’s life at that moment? I think it’s important for people getting into real estate, new realtors who are struggling, new investors, or people who want to get into this, who want to become investors to understand what you said and know where your guys’ life was at the time. Are you renting or do you own your own home at that time?
Kelly is working a retail job to try to give us the steady income that we can because real estate was up and down at the time. Kelly was my first private equity investor in my real estate career. Just to put a button on that story, I made a deal with Branson Canyon during the market crash. I said, “I’ll work for you guys as a salary.” I went and made a deal. I had to make my way in the world.
When everybody was losing their jobs when all the real estate agents from the ‘70s and ‘80s were losing their houses because they couldn’t hustle, they didn’t know how to do it, and they were used to walk-ins coming in, I watched them all lose their houses. I said to myself, “I’m not going to buy into the mentality that the sky is falling here.”
I went and I made a deal with these developers. I said, “I understand your problem. Your business plan is that you need to sell your inventory.” A realtor’s business plan is to get listings. Realtors were using the developers’ advertising to get listings of their own. When people would walk in and the developer would pay money to get leads, to get the visits on the property, I watched them do it.
Those real estate agents would hand them other lists and I told myself, “I will not do that. I’m going to sell your property from 9:00 to 5:00. If I’m going to do any business outside of here, it’ll be on my own time.” They said, “Deal.” I got a salary and I got a small commission for every home that I sold. I screwed myself out of so much money in the first year because I turned out to be an animal.
I figured out how to sell those properties. Two years later, I renegotiated my contract. All the people who were advisors in my life told me not to do it, but there was so much money left on the table. I said, “Guys, I got to renegotiate this contract here because I need some of this commission.” I was able to build in some, $3,000 to $4,000 scaling bonuses.
Ultimately, those developers and I fell out of love for each other. This is a fact. Most real estate agents don’t realize this, but you can only have a great relationship with a developer for 1 to 5 years. It’s hard for a real estate agent to have a relationship with a developer for longer than that, and there are a lot of reasons to it but it all boils down to this.
When things are going bad, the developer blames the real estate agent and there’s no good way except the real estate agent isn’t good. When things are going well, it’s all the developer’s idea. Their real estate agent never gets credit for those ideas. It’s hard for those relationships to stay in place long. Mine came to an end and it came to a mutually positive end.
When things get bad, developers blame real estate agents. But when things go well, everything becomes the developers’ idea, and real estate agents never get any credit. Share on XI continued to sell out there for a long time, but I had just opened up my brokerage at this time. We reskinned it to Worley and Associates but we debuted as The Community Real Estate Group because I wanted to take a budget and give back to my community every quarter. We did. We charitably gave to our community and sewed into the needs of our community and still do. At that time, that was the main focus.
Vacation Rental Property
At this point, you have your own vacation rental property that you and Kelly are managing.
No. My grandpa had purchased one out there at Branson Canyon. Kelly and I agreed to manage it. That’s how we got management and janitorial experience.
Do you have a condo that you guys bought before that?
No. We kept a long-term rental in there as long as we could. I appreciated the deal that I made with Branson Canyon. There was no better upbringing for me than working for those three investors. Those were three retired Accenture partners who in some crazy way had taken me under their wing. I learned from those guys so much about business, marketing, and real estate development.
I committed to them and I honored all of my commitments to them. Until I didn’t feel valued anymore. At that point, I decided to go my own way. I decided to give up 60% of my income for an unknown number. At that point in my life, I felt God telling me, “Branson Canyon is not your provider.” He told me the name of my immediate supervisor and he said, “That person is not your provider. I am your provider. Go do it with 20% of your time.”
I was making just as much on 20% of my time as I was at Branson Canyon. He said, “Have faith.” The first thing that happened when I started Worley and Associates, you asked me about the Community Real Estate Group, I rebranded it to Worley and Associates when I moved to Keller Williams.
I did go to Keller Williams because at that point I had brought on a team member and I felt responsible for the success of that team member. I needed tools, training, and technology or what I thought a company would provide. I wanted mentorship. I wanted somebody to pour into me because I was pouring into others all the time and that didn’t happen.
Keller Williams is a phenomenal organization. I didn’t match up with my particular market center. It’s not them. It’s not me. It wasn’t a fit but I felt responsible and I did learn some structural things within that organization that were great. It’s like what I learned when I was a waiter at the Olive Garden. They had a very excellent corporate style of training waiters.
If you follow that training style, you can train good agents. I learned at the Olive Garden and at Keller Williams that systems work. I didn’t start any systems. I was just a guy who was very busy and I needed an apprentice. I said, “I don’t have time to train you. Just watch what I do and listen.” That’s not a great system. That’s not a scalable system but that’s what I did at the time.
I watched these other companies build these systems but I never built them myself until I got to the point where I had to. When I had 30 or 40 agents, I had to start implementing systems. I had experience at corporations with systems, so I knew this was the time that I needed to implement them.
Was it hard for the creative person, the writer, the actor, and the performer? A lot of your life at this point is performing at being a salesperson in Southern California or performing. I don’t mean that in a bad way or derogatory way. Was it hard for you to transition from “I got control of this and I can make this speech work,” to a leader of other people through systems?
I wouldn’t say it was hard. It was born out of necessity because I’m swamped. It was born out of frustration. At that time in my life, I started carrying a journal and I started calling it my frustration journal. Everything that started frustrating me, I would write it down and then I knew what to go back and build a system on. I went back, and everything that was frustrating me. I created a system and then those became the systems that we still use today in the business.
Independent Brokerage
Leadership, you came out of Keller Williams. You had Worley and Associates, and you wanted to create a fiercely independent brokerage.
Branson needed an independent brokerage at that time. The only independent brokerage had just gone into a franchise and there was no great independent brokerage at that time. I’m Kermit the Frog. Nobody wants to go do business with Kermit the Frog. They’re like, “Who’s this guy doing the Muppet Show, showing up on Sesame Street trying to get my business?”
This guy hangs out with a bunch of misfits. People didn’t understand us, but I was hanging out with a bunch of people who wanted to make a ton of money in real estate as an investor. They wanted to serve investors when no one was serving that community. No one was serving the short-term rental community.
Nobody even knew what it was. Nobody cared. They thought I was weird. They thought this guy was either eccentric or he’s an introvert but I didn’t care. I had tons of work to do and I had very little time for social engagements. I’m trying to grow my business and serve these agents that are starting to come faster and faster now. I’m a non-competing broker. I am not transactional. I am helping people with transactions and every year, that transaction size is doubling.
Also, let’s not forget, you have a book that you have produced at this point.
Before the book, I wanted to anchor back to something we talked about before, which was this two-bedroom, two-bath condo that I was investing in. My grandpa sold his Branson Canyon properties. He was now my private equity investor. I was growing this business in the way I described while trying to invest in real estate at the same time.
There’s no time for all of this, but you have to make time. I have my daughter in the car, helping me load fourteen doors that I have to go drop off my apartment so that the painter can paint it. I’m delivering all this stuff while I have my daughter, while I’m doing real estate calls, doing broker-to-broker calls, and trying to train real estate agents. The nightly rental business still isn’t a thing. Airbnb had been out for maybe 2 or 4 years. Nobody had heard of it yet. I wrote that third book on short-term rentals, not because I felt the world needed another book but because I got tired of answering the same 50 questions over and over.
Myth, Management, And Mastery
This is Myth, Management, and Mastery. It’s available on Amazon. It’s available everywhere or you can go to WorleyRealEstateNetwork.com and get a copy of it.
Thank you. Yes, you can. At that time, I launched that book and I was able to put it in people’s hands for free. The biggest problem that it solved was a lot of people would come to Branson. They would come to this second home location. They were in the ether and they were like, “I love real estate. I want to look at more real estate. I’m going to buy something,” then they would go home and they wouldn’t buy anything. You would follow up a ton of times and you’d say, “You were excited when you got here.” They’re like, “My kid’s in soccer. My other kid’s in gymnastics. I’ve been sleeping on the couch lately. My wife and I aren’t getting along.” I said, “Do you still want to buy real estate?” They’re like, “No.”
The book had my beady little eyes on it. It had my picture on the cover of the book. It was staring at people when they would put it on their coffee table or their nightstand. It was such a thin pamphlet, very easy to read. I wrote it to inspire people to get off their butt and do it. It worked. My agents were busy.
We were very busy. Keep in mind, once we started having a little bit of success and I saw the power that the short-term rental world could provide to the average Joe investor and the average real estate agent, I got excited. I fell in love with training real estate agents, and watching them grow, and turn into amazing people. We were growing so fast and it was exciting.
Timing And Effort
What is the period right now? What year is it?
This is 2017.
This is after the housing crash. This is on the rebound side of it. We had this housing market crash in 2008, and then we had this sustainable vacation destination market in Branson. Jeramie hones in on the vacation rental and nightly rental market. At the time, we didn’t even have those terms necessarily coined in cement for realtors in the area. You started training on what this nightly rental or short-term rental market was. People were coming to you because of your experience in this nightly rental market business.
Yes, it was. Normally, I don’t think most people care about dates, but I think it’s important in this case for a lot of reasons because of COVID, which we’ll mention in a second. Keep in mind, all this started in 2006. By the time I wrote the book, it was 2016. I had ten years of short-term rental experience before I wrote the book on short-term rentals. The market didn’t start kicking off until 2017 to 2018. At which point, I had realtors saying to my face, “You timed this short-term rental thing right, didn’t you?”
That’s what I was getting at. That’s what I wanted to talk about. I’m not saying that you were lucky. Spending ten years learning how to master something is not luck. That’s effort. That’s one foot in front of the other.
They said, “You timed that right, didn’t you?” I was like, “Yes, I sure did.” At this time, I was starting to get arrogant. I was starting to get to the point where we could hit any goal. We had a legendary team. People are loyal when they’re poor. It was such a loyal team of awesome people. They still are but there was this feeling of all of us coming up together at the same time, which was like a sports team. As freshmen, we were all state champs and then we got better and better. We took over the market and became the number one independent firm. We blew past people who were like, “Where did these guys come from?”
I remember when we were looking at the board of realtors, we were looking at the rankings of the brokerages. Worley and Associates kept bumping up on that list of brokerages, to where it was butted up against Keller Williams. It was butted up against some of the big nationwide brokerages here in the Branson area. That was exciting.
Our agents were doing three and a half times the national average of real estate agents simply because we taught them to work with investors. That’s it. I sent them on the pathway of the greater return on your time, the same pathway that I had gone through. First, you have no idea what you’re doing as a real estate agent.
Learn to be a world-class realtor fast. I developed a class. I developed a system to help get people there fast. Now, you need to become an investor-friendly agent. That means you don’t own an investment property, but you know how to speak the language of an investor. You know how to analyze the first-year rate of return on a property.
Now, you have three times the product on the shelf that any other real estate agent does. You now have a greater return on your time because if you get twelve investor clients, you’re done marketing because they’re buying one property a month. That’s twelve people buying one property a month. You’re busy. You need to scale. The next part of that is to become an investor yourself. Now you move from being an investor-friendly agent to being an investor agent. Now you practice what you preach. You have authority. People come to you in droves because they want to know what you know.
Survival Rate
Calm down, Tony Robbins. Let me ask you a question. What is the ratio of realtors that can survive that process that you’re talking about? I’m not trying to call people out, but I’m saying that people get into real estate for a lot of different reasons, mostly because they want to be their bosses. You’re telling them to be a world-class agent. Also, to learn how to deal with investors after that. Also, put your money where your mouth is and buy investment property at some point. Who survives that process in your mind? I’m not saying call people out, but I’m saying, what type of realtor does it take to go through those three stages, and how long?
There are a lot of people who want it. I would say 20% of the real estate agents that we talk to want it badly. Either they don’t have the commitment level or the brain power or intelligence level to analyze investor returns. We either help those people to be great real estate agents or they move on.
Is that hard for you as a trainer, as a coach, as somebody who’s sowing into these people, bringing them into this world that you know, and then watching them, I don’t want to say flake out, but watching them not achieve what they’re capable of achieving?
It’s hard for me because I want it more than they do most of the time. I still do. For the leaders on my team now, I still want for them the things that they don’t know they need more than they think they need it. I’m always in this position as a leader suggesting, suggesting, suggesting. It’s like parenting in a way. It’s like, “You’re probably going to want to get a job at some point.” They’re like, “I don’t know. I can’t cope with the world and with everything that’s going on. I have my future. I got my boyfriend. I got this.”
The fact remains. Whether they like my opinion as a parent or not, you’re going to have to get a job because you’re going to need car insurance. You’re going to need a car. You’re going to want to go visit that boyfriend. We know as parents what they need, but they won’t accept it. It’s the same thing with me and real estate agents 100% of the time.
Nobody knows what’s coming down the pipeline unless there’s somebody there. There’s never been somebody in my life shouting down the pipeline saying, “ Jeramie, get ready for this.” There is now, god bless it. I finally have people in my life who are doing that, but I had to join masterminds to go find them.
I’ve been shouting down the pipeline to people for years and I don’t want to sound like some bleeding heart here because I just care about people so much and I care about the misfits that are underappreciated by the world. I’m like, “Do these things. Grow here.” At every stage of the way, they fight you. Every stage of the way. Every step of the way.
One book that you and I appreciate together is The E-Myth and The E-Myth Revisited. There is a process of going from technician to manager to entrepreneur. I think it’s very clear in your network, the Worley Real Estate Network now, that everybody has to go through that process eventually. They have to move out of technician. They have to move into manager. They have to move into entrepreneurs to achieve top-level.
At some point, they have to hire the other two. If you’re a technician, be a technician and hire a manager and a visionary. If you’re a visionary, then hire a manager and a technician.
Leadership Growth
We might cut all this out, but I want to ask you about the growth process of a powerful real estate agent who becomes a team leader. What are the growing pains and what do they give up to get to that point sometimes?
This is the tale of two real estate agents. I train both of these agents. One of them is the independent agent who wants to be independent and the other one is the one who wants to grow a team. I’ve watched this happen and I’ve listened and coached and nurtured both of these archetypes. Here’s what happens.
The agent who invests in a team takes their time, and their deal flow, and they share percentages of that with their team. They spend a lot of time duplicating themselves by apprenticeship. Apprenticeship is the key to any real estate career. It’s not training. If you want to get to where you want to go fast, you must find a team or a firm that is willing to apprentice you.
That’s a 2 to 3-year commitment where nuance happens. If you don’t have nuance, don’t pick up on somebody’s subtle nuances, and learn not just what words to say but how to say them, in what order to say them, when to use what tactic, when to use what other tactic, and you have somebody willing to preach the Sermon on the Mount, turn to their disciples and say, “This is why I said it this way.” That’s the most beautiful form of leadership. That’s servant leadership.
When you have somebody who wants to sow into their team, they’re going to come to their leader. They’re going to come to me and they’re going to say, “This isn’t worth it. I’m spending so much time and money on this. I Look how much money I could have made, and the responsibility of these people.” That agent said that to me. One year came along and her father-in-law passed away. She was ill a lot of the year and ended up having the best year of her career because her team came around her. They ran the business, supported it, and took it even to greater heights.
The other real estate agent was an independent solo agent who had been making way more money for years. The team agent would look at the solo agent from time to time and say, “Why am I bothering even? Look how much this guy is making. He seems so carefree.” Up came a bad year. That person decided to remodel their house and their dad passed away in the same year. That person had the worst financial year of their life because they didn’t have a team surrounding them. We don’t know what we don’t know. We’re always unprepared for Black Swan events. We’re always unprepared for life catastrophes, but when you build a team and when you do life together with like-minded people who will not let you fail, that’s legendary. That’s how you build a legendary team.
We are always unprepared for life catastrophes. But when you build a team of like-minded people who will not let you fail, you will have a legendary time. Share on XLeadership doesn’t necessarily mean happiness or an easy path. When the technician looks at the manager or the entrepreneur, the technician says, “I could do it so much better. They’re getting all the benefit of my hard work.” Let’s be honest. They don’t know the challenges of leadership, the bullets that you take, or the cost that you have to put out there. I’m not saying that we should feel bad for hugely successful people, but we should understand that everybody has a different set of challenges.
Leadership is a calling. It’s a burden like parenting is a burden. You call it a burden because it’s something you can’t let go of. You can’t stop it. There are times when I’m done. I’m exhausted but there are times when I’m so proud of the transitions that I see in people’s lives when they come into proximity to our organization and have changes.
I’m thinking of people right now who are new to our organization and who are struggling. I got to have a conversation with a new agent in my organization about being an introvert. It was like, “My office is near yours. I can see some of the challenges you’re having. Let me pop in and ask you a couple of questions, and then let me share some wisdom with you. If that inspires you and takes you to the next level, let’s do that.”
I get the opportunity to be in proximity to new agents, new team leads, and people who are growing, and I love that. It’s such a beautiful thing but at the same time, if I don’t equip leaders, then I don’t get multiplication in my business. I get a savior business model where everybody wants me to be the savior and you try to solve everybody’s problems.
Ultimately, that’s what happens to independent brokers who don’t learn how to lead. They get dragged under. They get drowned by emotions and the problems of their independent agents, but if you teach leadership in your organization, you get multiplication. I teach Christ-centered leadership because I’m looking for servant leaders. I care about their heart. I care about how they’re teaching, not just what they’re teaching.
Worley Real Estate Network
Let’s talk about Worley Real Estate Network. This is the current iteration of this journey that you’ve been through. This iteration has found itself moving away from the independent brokerage. You’re with a national brokerage now, eXp. What was that like to give up this? You got a house full of strongly independent misfits who are doing $280 million in sales. For an independent brokerage in Branson, Missouri, that’s a crazy number.
It’s a quarter of a billion.
A quarter of a billion dollars in sales in one year. You then move into this nationwide brokerage.
It was a hallucination. It was the belief that I could scale what I did in Branson and other markets. I don’t know. We went from being fiercely independent to me realizing that I needed better systems. These companies over here had already developed the systems that I needed. I just needed to plug them in.
Let me stop you for a second. Your systems made you the largest independent broker in Branson, Missouri. At this point, you have succeeded but you hit the glass ceiling for what you are capable of doing in your brokerage. Now you’re looking outside of your brokerage to how do you scale. You wanted nationwide systems. Let’s be clear. They were better systems. They were systems that allowed you that scalable ability. Right?
Correct. If I wanted to buy 80% of my time back, I could align with these brokerages, with eXp in my case, and they would do all the brokering and all the accounting. Two major systems that took up a lot of my time and resources I now automate it. Everybody attributed it to me and my decision to align with some corporation. We no longer had the independent freedoms that we had.
The independent freedoms that everybody wanted were going to have to change anyway because I was unable to manage my standards while I scaled. I was getting ready to implement as an independent brokerage these corporate-level standards. Nobody understood that. It made sense to just align with a corporation that had them already. Now, I could buy back 80% of my time and go find the 500 people that I haven’t met yet who need what I have for them.
We’ve gone through a lot. Now, you’ve joined eXp, which is a nationwide brokerage to gives you a whole bunch of new tools, processes, training, and things like that. Your goal has always been to be a leader and a trainer of ethical realtors, market-focused, and nationwide. What does Worley Real Estate Network do now? What’s its next stage? What’s happening right now with you?
What I found about most real estate agents is that they want to take some high-quality photos and look pretty, and get their significance taken care of because they look pretty.
They get billboards.
Yes, or they want to learn. Niche specialization is one of the things that gave us an incredibly unfair advantage. Niche specialization is something that I include in the 6 or 7 benchmarks in the pathway from your day one as a real estate agent to your real estate career being the thing that launched you into a real estate pathway that you never thought you could achieve by becoming a real estate developer or having replaced your income completely and retiring your wife and your family because you’ve bought enough real estate. You can do that.
You have teams now in the Worley Real Estate Network who are basically you. They’re you. They’re Jeramie 2.0 and they have their teams that are building. They’re bringing on new realtors to their teams.
They’re better than me. They are. They’re smarter than me. They’ve developed better systems than me. I just gave them the environment and the pathway in which to succeed and with which to get there.
That’s very gracious of you to say. I think they would say differently but okay.
It doesn’t matter. We’re all here together. Now, what I’ve done is I’ve created a board of directors within the Worley Real Estate Network. I say, “You are the leaders who are equipped to handle the incoming flow of people who have their hand up and say, ‘I want what you guys had.’” Whether they’re a seasoned agent or a new agent, this is the pathway. You have to relearn the pathway.
We don’t get a lot of seasoned agents because they’re not willing for the most part to go back and take off their blue belt or their black belt and put on a white belt. What we have is a dojo. What we have is very specific. I don’t run the dojo anymore. The leaders run the dojo and they’re better than me because each one is specifically better at that style.
If they want to learn the dragon, they can come to me. If they want to learn the tiger, they’re going to go to somebody else. If they want to learn the stork or the rat or this. I’ve developed a whole training program based on kung fu for my dojo to be able to equip real estate agents in a very short amount of time and become financially free.
When is the Dojo Book of Real Estate going to come out?
I don’t know. I don’t think it ever will. I don’t want to say that I want to give up on real estate agents but I want to say I’m very disappointed in their level of commitment to their career. The ones that I’ve had the privilege to sit in front of and talk to and coach and to get to where they want to go, seriously, I’ve grown the Worley Real Estate Network to the point where it’s self-sufficient.
The Lisa Listers, the Dan and Rhonda Fortens, the Kelly Worleys, the Luke Johnston, the Eric Houchins, and the Jason Jaegers, these people have gotten to the point where they realize they can build four pillars of income in their careers. EXp can help them do two of that with stock and revenue share. Nobody else can do that. If you’re an independent broker, you cannot compete with the Cloud brokerage, period.
You cannot do it. You will never be able to provide stock, revenue share, and benefits. Trust me, you’re going to keep some people, but you’re going to be in a drama-fed small fish tank for the rest of your life. If you ever want freedom from that, you will align yourself with a cloud brokerage. You will also teach real estate agents how to invest in real estate. You don’t have to be a cloud brokerage to learn that from us.
We’ll teach anybody. I’m so surprised that people who don’t spend the money double down on their education and go for it. I think the problem is there are so many stupid, dumbass influencers out there who have taken advantage of people for long off of high ticket items that nobody is willing to pay for them anymore. I’m not willing to teach people for free because I’ve already determined the type of person I want to teach.
There are people who I will teach for free, but they’re very rare. I’m usually calling them, talking to them but even then, they’re like, “Who is this guy?” I don’t care. I don’t have the Brad Pitt persona to be able to, “Brad Pitt’s paying attention to me. He wants me to be this guy.” If people give me two years of their life, I can turn them into everything they ever want to become because I’ve done it again and again. I haven’t figured out how to sell that to people.
They got to start with the white belt and that’s hard for people. A realtor chooses to be a realtor because they don’t want to work for somebody else anymore. This has always been funny to me because what I realized in almost all cases is that once you become a realtor, you end up working for everybody else, and usually for free.
For the first two years.
Not for free, but for very little return on your time until you learn the processes.
One of the first things that ever happened to me when I got my real estate license was I was friends with a girl whose brother was a real estate investor. He was in the military and he was investing in real estate. He said, “I can’t see why I would ever use a realtor my entire life.” It offended me, but it had no right to offend me because he’s right for the most part about so many real estate agents out there.
I endeavored to be that real estate agent. At that moment, I endeavored to be that real estate agent that people would be crazy not to do business with. I still come across real estate investors who say, “I can do it myself.” I said, “You have you have no idea how much business you’ve missed because you haven’t done business with me or my team because a good real estate agent, who’s a true fiduciary, who cares about you, the investor, and wants to serve you, can make you a ton of money.” Not just by bird-dogging good deals, but by helping educate you on their market.
Plans For The Future
I want to just say that your life is incredibly inspirational. At the same time, it’s something that I would probably want to avoid at all costs because I’ve watched you suffer not just through the pains of doing it yourself, putting your money where your mouth is, showing up, painting the doors, and remodeling the condos. You and Kelly are raising three wonderful children in this world of real estate and also sowing into other people to sometimes live your life.
I’ve watched it hurt you and I’ve watched it inspire you. I want to tell you that the ebbs and the flows, the ups and the downs of this process with you have been, for anybody who’s known you for as long as I’ve known you, you are 100% the inspiration. Also, the example is that people should know this story before they get into real estate.
Thank you, Brian. I appreciate that. I want to also credit you for being a confidant for me the whole way and for caring enough about me to check on me at various times. You’re one of the few people in my life that I can talk however I want to wish you and get away with it because we’re family. I’m not going anywhere and I know you’re not going anywhere.
We’re refusing to go anywhere.
We’re refusing to leave each other because we’ve I can suffer your beatings and you can suffer mine, because of that graphic novel. I would also say this. I’m glad we had this conversation because I don’t want to talk about any of these things ever again. I wanted to get them in stone one more time and I want to start a new season of Cocktails and Dreams with all of the things that we’re doing now.
What I’m doing now is I’m raising $25 million to start a short-term rental acquisitions fund. I’m going to need real estate agents all over the country. Hopefully, they’re the ones that I’ve trained because I know that standard is high. I’m going to be deploying $25,000,000 in the first tranche in short-term rentals. No, the market is not finished. No, the market is not done.
You need to know how to invest, and how to underwrite, which is why I bought a data company. This is why nobody understands or quite believes it yet, but Barolo is one of the best underwriting tools and time-saving tools that any real estate agent or fund could ever have. I wouldn’t have bought the company if it wasn’t.
I’m going to be proving the concept in that company by creating a real estate fund because I now have access to the lowest-performing properties in the top trending markets. Most real estate agents need this data for their investors. Either they’re not qualified enough to know they need it yet or they’re too busy to think they know what they need, and they won’t listen to anyone.
I’m going to go do it myself. I’m going to leave the Worley Real Estate Network in the capable hands of the leaders who are equipped to help all real estate agents from here on out get a greater return on their time. I get to be a gray-haired guru in this organization. I get the privilege to be a part of everybody’s success, watch people do it, and have my office be here while I deploy tens of millions of dollars in short-term rental acquisitions.
There is going to be $51 billion in market cap growth in this industry over the next ten years and I’m taking advantage of it. I’m taking high-net-worth individuals. I’ve already served the Main Street investor. I’m now going to go serve the Wall Street investor and I’m going to go buy tens of millions of dollars of short-term rentals and I’m going to do it the right way.
If you want to follow that journey, you will continue tuning in to this show. That’s what I want to talk about from here on out. I want to talk about the luxury real estate developments we’re doing. I want to talk about smart term capital, how to raise money, and how to get there. Those will be most likely on different channels.
Cocktails and Dreams, as you know, is most likely going to change. Cocktails and Dreams will always be the place where people can share their success stories and their journeys but I want to start having leadership conversations. I want to start documenting what it’s like to start a luxury real estate development. I want to start documenting what it’s like to be a general partner in a real estate fund.
If you want to know what those things are going to be like, stay tuned because this is going to get exciting. Also, we want to hear from you. This is my opportunity to tell you that I love to share. I love to be authentic and I love to hear from people. Whether you have a story that you’re dying to tell somewhere. If you are a smart and dedicated professional, and you feel you’re overlooked by the world, I need to meet you. I want to meet you, and this is a platform for your story to be told because you are beautiful and you deserve to be heard. That’s what I get to do as an introvert in a long-form show. Please reach out to us. We want to know who you are.
We have some cool ideas for Season 3 of Cocktails and Dreams as we begin to bring people into the mix to shake this show up a little bit. I’m always going to have the opportunity to muse and interview those leaders. If you love leadership, real estate, and entrepreneurship, this is still a great avenue for you. If you’re a real estate agent, you’re going to learn what your career could be someday once you do it at the fullest and best level possible.
If all you’re doing is buying and selling real estate for other people, you’re leaving hundreds of thousands of dollars and then the life of complete absolute freedom on the table. Please don’t do that. Please tune in to these episodes. Please follow us. Please get connected with the Worley Real Estate Network and let us help you get a greater return on your time.
If all you are doing is just buying and selling real estate for other people, you are leaving hundreds of thousands of dollars and a life of complete of absolute freedom on the table. Share on XEpisode Wrap-up
Tony Robbins, you are beautiful. Take a drink, you sexy beast.
I love you. That’s a good sign-off.
‐‐‐
A big thank you for tuning in until the end of our show. I know your time is valuable and I hope you got a few takeaways that are going to help you get a greater return on that time. I know you will. If you did enjoy it, I’d sure appreciate a share or a comment. Feel free to subscribe for instant access to new episodes and offers.
There is also a ton of free content and ways to learn more and engage more at
WorleyRealEstateNetwork.com. Until then, we’ll continue to bring you recipes for success and real stories from real people, who like you, are living out your divine purpose. God loves you. No matter what happens, don’t give up.
Important Links
- The Shepherd of the Hills
- Myth, Management, and Mastery
- E-Myth
- The E Myth Revisited
- https://YouTube.com/@worleyrealestatenetwork
- https://www.LinkedIn.com/company/worleyrealestatenetwork
- https://WorleyConsulting.textretailer.com/qc/tlkA3RcG9W
About Jeramie Worley
Jeramie Worley is CEO of The Worley Real Estate Network, a top-producing real estate team and investor network headquartered in Branson, Missouri. Jeramie has been involved in thousands of real estate transactions, aided in resort developments and political advocacy, and trained many of the largest vacation rental-focused real estate teams in the United States. With over a decade and a half of vacation rental ownership and sales experience, he is a passionate thought leader in the industry. A national speaker, he and his wife, Kelly, continue to teach investor agents about growth, leadership, and best practices.